some oil to keep you running #1 2014

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Things that surprise and inspire oil,
to surprise and inspire you!

huh oil

MAKING NEW WAVES

Yanmar's Premium Brand Project and the new logo where the reason to change the appearance and style of their stand presentations for all exhibits in Europe, among other marine and agriculture exhibits. continue reading

NO STORY TELLING NEEDED

If you just bake hamburgers like you did 50 years ago, and people still love'm, why change? No clever strategy, no fancy viral or social, no slick story telling. Just word-of-mouth. Literally. This ís social media, this is the story!

POP-UP TILL YOU DROP!

Live communication is alive and kicking! Lately, a lot of pop-up stores popped-up! For example: Heineken opened one in Amsterdam Central Sation and today Duyvis opens a 'fuif winkel' (party store) in Amsterdam. Marc Jacobs will open a pop-up shop in New York where no single bill nor coin will be exchanged; social currency only (use: #MJDaisyChain)!

AGENDA

Integrated Systems Europe 2014 | 4 February - 6 February | RAI Amsterdam | more info

MWG Congres 'Het evangelie van het delen' | 13 February | DeFabrique Utrecht | more info

EuroShop | 16 February - 20 February | Messe Düsseldorf | more info

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